PRISM™ Worldwide a rubber and asphalt innovation company, has developed the industry’s first technology that converts end-of-life tire (ELT) rubber into a functional thermoplastic rubber. PRISM’s™ patented technology chemically and physically converts 100% of ELT rubber into a fully reusable master-batch rubber. Please refer all media requests to


What The Rubber ‘Apocalypse’ Means For The U.S. Economy

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Prism Announces Opening of New Facility

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Prism Worldwide (PWW) is pleased to announce the opening of a brand new, state of the art production facility in Reno, Nevada. The 70,000 SF plant will manufacture Prism Thermoplastic Rubber (PTRTM) as well as WavebondTM HaloTM Repair Units and Tunnels.  PWW expects to use the equivalent of ~1.2 million passenger tires per year of crumb rubber as production ramps up to 40 tons of PTR per day during the next 12 months.  Joshua Coe, VP of Manufacturing indicated “when the facility is up to full production capacity, we will employ 40-50 persons. We are excited to have chosen Reno for our first manufacturing location.” 

Prism’s patented PTR product converts crumb rubber from End of Life Tires into a reusable, crosslinkable thermoplastic rubber that can be used in products ranging from tires, to industrial materials, to asphalt for roadway and roofing materials.  PTR provides a wide range of benefits to these many applications by incorporating the polymers, carbon black and other essential components in tires into a thermoplastic rubber ready to be reused as a base stock material in production.   

Wavebond Halo and Tunnel units use patented technology to heat the binder in hot mix asphalt pavements and recycled asphalt pavement (RAP) materials.  Once heated the binder is able to flow around and off the aggregate and be mixed with PTR thereby creating a stronger, more durable binder to be reused in patches, as a cold mix, or as an additive to hot mix.  More durable binders equal more durable pavements and smoother longer lasting roads for the public. 

Prism Worldwide is a privately held Company with headquarters in Kirkland, Washington.   

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How PRISM’s technology can transform the asphalt industry

Filed : asphalt, innovation

By Scott Dmytrow
Senior Vice President of Business Development

For decades, scientists have been working towards solutions to reuse rubber more effectively. With decreasing resources and increased tire waste on a global scale, it has become critical for industries that rely on rubber to innovate and grow. The science has finally arrived to support a more sustainable rubber industry. Our old way of sourcing products can fundamentally shift with new PRISM Thermoplastic Rubber (PTR™) technologies.

The rubber industry now has a closed-loop recycled option through PRISM’s first-of-its-kind patented process that converts crumb tire rubber at a molecular level into fully-functional thermoplastic rubber that can be used in roads, roofs, tires or industrial applications. The process keeps all of the valuable polymers, sulfidic bridges, and carbon black intact.

What does this mean for these industries? It means we now have a fully cross-linkable thermoplastic rubber derived from ground tire rubber that can be adapted for use across these industries. It means sustainable product production. PTR™ can be tailored and interfused with asphalt for use in roadways or meet the unique specifications for roofing materials. PRISM Enhanced Asphalt Rubber (PEAR™) is the resulting product. 

Early testing shows that PTR™-infused asphalt lasts longer and is more durable than existing asphalt products. On roads, we believe that PEAR™ can provide up to two times the life expectancy of current asphalt roadway binders, thereby extending the life of the roads. In roofing materials, PEAR™ will increase granular retention and reduce damage and wear from the elements – rain, hail, wind, and extreme temperatures. Our findings are based on 30 years of the development and testing these processes.

More than PTR™ and PEAR™, we are introducing a system to support roadway repair crews on the ground. Wavebond™ technologies, when combined with PEAR™ products, can help repair potholes on-site – creating fully recycled asphalt pavement sections that will be permanent repairs, instead of the temporary single -day or annual fixes currently employed.  

In a world facing climate-change, resource loss, and increasing demands for rubberized products in commercial, industrial, and residential applications, we can be a part of the solution. We can help you use the current waste stream of tire rubber in a cost effective manner for your business.  

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Permanent Pavement Fix

Filed : asphalt, HALO, road repair

America’s roads are in constant need of maintenance. With our HALOTM WaveBondTM system, road crews can repair cracks and potholes permanently. Our system heats the existing asphalt binder, allowing it to interfuse with our PRISM Enhanced Asphalt Rubber (PEARTM). The process takes as little as 15 minutes, has almost zero emissions, and creates a permanent fix. The ultimate pothole repair system.

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Screenshot of first page of HALO PDF
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Recent Industry News: October’s Scrap Tire News

Filed : PTR, Scrap Tire News

We are so excited to be in print! Thanks Scrap Tire News for sharing our news. We appreciate your reporting and look forward to more valuable conversations about driving our industry forward with sustainable innovations! 

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